First, Break All the Rules

Contents (261 pages)

  1. The Measuring Stick

    • What do we know to be important but are unable to measure?

    • How can you measure human capital?

    • Does the measuring stick link to business outcomes?

    • What do these discoveries mean for one particular company?

    • Why is there an order to the twelve questions?

  2. The Wisdom of Great Managers

    • Whom did Gallup interview?

    • What is the revolutionary insight shared by all great managers?

    • What are the four basic roles of a great manager?

    • How do great managers play these roles?

  3. The First Key: Select for Talent

    • Why does every role, performed at excellence, require talent?

    • Why is talent more important than experience, brainpower, and willpower?

    • How much of a person can the manager change?

    • What is the difference among the three?

    • Which myths can we now dispel?

    • Why are great managers so good at selecting talent?

    • John Wooden, on the importance of talent.

  4. The Second Key: Define the Right Outcomes

    • Why is it so hard to manage people well?

    • Why do so many managers try to control their people?

    • When and how do great managers rely on steps?

    • How do you know if the outcomes are right?

  5. The Third Key: Focus on Strengths

    • How do great managers release each person's potential?

    • Why is it so tempting to try to fix people?

    • How do great managers cultivate excellent performance so consistently?

    • Why do great managers break the Golden Rule?

    • Why do great managers play favorites?

    • How do great managers turn a harmful weakness into an irrelevant non-talent?

  6. The Fourth Key: Find the Right Fit

    • What's wrong with the old career path?

    • Why do we keep promoting people to their level of incompetence?

    • How to solve the shortage of respect

    • What is the force driving the New Career?

    • How do great managers terminate someone and still keep the relationship intact?

  7. Turning the Keys: A Practical Guide

    • Which are the right questions to ask?

    • How do great managers turn the last three Keys every day, with every employee?

    • Can an employee turn these Keys?

    • What can the company do to create a friendly climate for great managers?

  8. Gathering Force

  9. APPENDIX A: The Gallup Path to Business Performance

    • What is the path to sustained increase in shareholder value?

  10. APPENDIX B: What the Great Managers Said

    • What did great managers say to the three questions quoted in Chapter 2?

  11. APPENDIX C: A Selection of Talents

    • Which talents are found most frequently across all roles?

  12. APPENDIX D: Finding the Twelve Questions

    • How did Gallup find the twelve questions?

  13. APPENDIX E: The Meta-analysis 255

    • What are the details of the meta-analysis?

Follow us

© 2026. All rights reserved.

Privacy Policy